Live’s player is open source, which means it can be ported to any device capable of providing the hardware power and accoutrements it needs to do its job. In theory, this means you could port it to less standard handheld devices, game consoles, various modern plug-and-play media devices, and a wide range of smart TVs.

The player is already available for Windows, Android and webOS (LG’s smart TV system), which puts smart TVs, Windows-driven displays and slim, affordable tablets at your disposal for easy guerilla advertising in your store.

The content system available through Live is inspired by the programmable, HTML-driven systems used for a lot of complex live streams these days. A good example of this kind of functionality is also used by the speed running community, during their big AGDQ/SGDQ broadcasts. They don’t use Live as of yet, but its functionality and way of operation was heavily inspired by such things.

Create a comprehensive layout with data sources, custom widgets, and audiovisual elements for in-store advertising. With a little artistic flair, you can create mixed media displays that rival professional high-quality live streams.

 Automate your displays with timelines, coded triggers and much more, meaning that you can go beyond simple loops, without having to run a broadcast studio to do so!

Want to set up a custom domain for your data feeds? You can control everything with Live from a browser, and create an entire, intricate domain full of feeds, run-off premise on the cloud—even simpler devices can work well in this infrastructure.